We were certainly of the opinion that law firm websites matter when we created the Law Firm Web Presence Index™ and the response from law firm marketers since we began publishing has helped confirm that thought. But recent survey by Wicker Park Group of the web habits of general in-house counsel provides even more definitive evidence of the importance of law firm’s websites:
“100% of respondents indicated that they always review a firm’s website when evaluating and purchasing legal services”
Read the rest of their release, which also highlights the importance of having a website with compelling content.
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